Sicario Tequila or S Tequila is a brand of triple distilled 100% Blue Agave tequila produced in Tequila, Jalisco, Mexico. It is 100% organic & kosher certified. Sicario Tequila is the Flagship Brand of Fuego Fino, Inc. The tequila was founded in 2010 by Tequila industry expert and business mogul, Jessica Guittierez.
Sicario Tequila is produced from the finest quality hand-selected 100% blue agave plants, grown and harvested by one of the oldest and most experienced growers in the heart of Mexico, Sicario Tequila is a new triple distilled tequila that expresses the essence of agave, with an inviting, aroma and layers of complex flavors. Its taste is lively, bright and elegant with a smooth, exciting finish that dances on the palate. All top shelf tequila must be distilled twice. Sicario Tequila is triple distilled, a quality that sets it apart from 1800, Patron and other competitors. Resulting in a tequila so pure and full of agave flavor that it has elevated the concept of tequila to new levels around the world. With a new seductive campaign around Florida, Sicario is sure to put a hit on the competition. With each sip, the flavors of Sicario open up, revealing a rich, complex tequila that stopped just short of overpowering the harmonious blend of the other ingredients!
Racy Ad CampaignsEdit
Sicario recently launched a series of buzz worthy advertising campaigns around the country. Campaign features the female models in a series of controversial and semi erotic poses. With some groups referring to the images as sexist and scandalous, Sicario has stood by its campaign saying “Sicario campaigns showcase powerful and unexpected images of femininity, it’s ludicrous to suggest otherwise”.
Sicario Tequila launches its product within the US in September of 2011.
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